What will Maplewood look like in the next five, 10, 50 years?
That question is at the heart of a new initiative the township is launching to fill what elected officials see as a vast, unmet retail demand, while taking a proactive approach to shape the business landscape for decades to come.
The township unveiled its plan at a breakfast gathering of the local business and real estate community on Monday. Mayor Vic DeLuca and Mark Lohbauer, a principal at JGSC, consultants hired by the township, led the meeting.
"Too many shoppers, not enough stores," said Lohbauer, summing up his firm's overall assessment. Lohbauer said JGSC had calculated a $2.2 billion unmet retail demand among people living within a 10-mile radius of Maplewood.
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